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Sound strange? Well, it certainly might be at first and seeing, in this case, does wonders for understanding. Thankfully, the people at Grenade Punch Games have links to a free rule book and playtest kit on the Kickstarter page. Uncertain if the game is for you? Don't take anyone's word for it -- you can see for yourself.
If you do take my word for anything, though, it should be on this section: the Kickstarter project evaluation.
The video is, for most Kickstarter pages, the very first element seen and, in Neon Sanctum's case, the teaser image for it is a nice choice, and shows the post-apocalyptic setting off. The video is nicely edited, has a good length, and the imagery shows some of the cyberpunk elements. But, the information in it could easily fly over the head of someone without any knowledge of the product. Also, it didn't seem to have any audio, though I'm not sure if that's just me.
The main body of the page is really where this project shines. There is good use of imagery throughout the page and in a variety of ways. Then there's the formatting of the text and information that helps highlight important bits, and blocks of text are broken up into more manageable bites. There are even a couple of videos embedded to give further information and instruction for the product.
The product is clearly shown in imagery. The backing tiers, as well. And, as an added bonus, they went the extra mile and converted all of the monetary amounts into USD, GBP, and EUR. That isn't something we see too often.
All-around a very nice Kickstarter project.
Now, at this point, you might be wondering what getting in on it will cost you. The short: around a dollar for a 'Print and Play' version, $12USD for a player's 'deck' and, roughly, $50USD for the core set. All the contents of the core set are also shown on the Kickstarter page, if you're curious what your money is going to get you.
But, that's all this post is going to get. If you'd like to know more about Neon Sanctum, be sure to check out its Kickstarter page (which is full of information) or check out Neon Sanctum's website.